The subtext of the Business / Creative process

Posted under Uncategorized, on Thursday, March 4th, 2004;

Via The Doc Searls Weblog: for a glance at “life inside an advertising agency” It’s an except from Truth In Advertising (QuickTime, ~3.5 Mb). absolutely hilarious. And scarily common on the Tech Consulting side too.

See also

No more Advertising As Usual
advertising in network centric world
The Social Customer Manifesto
Google as an Advertising Company
Advertising in the age of the The CEO Consumer

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False Positives

The subtext of the Business / Creative process

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